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Client vs Patient: What Therapists Should Call Them

Dr. Claire Dave

A physician with over 10 years of clinical experience, she leads AI-driven care automation initiatives at S10.AI to streamline healthcare delivery.

TL;DR Explore the clinical and ethical implications of using "client" vs. "patient" in your therapy practice. This guide examines how terminology impacts the therapeutic alliance, power dynamics, and insurance billing, helping you make an informed, person-centered choice.
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Why Does Terminology Matter in Therapy?

Whether to refer to individuals receiving mental health services as “clients” or “patients” carries implications for therapeutic approach, professionalism, and therapeutic alliance. Terminology shapes power dynamics, client autonomy, and service context, influencing both clinical outcomes and client perceptions.

Research shows that person-centered terminology improves therapeutic alliance by 20% and increases treatment engagement. The choice between “client” and “patient” should align with ethical guidelines, regulatory requirements, and practice philosophy while promoting respect and empowerment.

S10.AI’s documentation and client portal language can be customized to support practices’ chosen terminology and maintain consistent professional branding across all touchpoints.

 

What Are the Historical Origins of “Client” and “Patient” in Therapy?

Medical Model (“Patient”) Origins:

  • Traditionally used in medical settings to denote individuals receiving healthcare
  • Implies a medical diagnostic and treatment relationship
  • Focuses on illness, pathology, and clinician-directed treatment
  • Hierarchical dynamic with clinician as authority and patient as recipient

 

Humanistic Model (“Client”) Origins:

  • Adopted in counseling and therapy fields emphasizing equality and collaboration
  • Reflects person-centered, client-led approach valuing autonomy
  • De-emphasizes pathology, supports self-directed growth
  • Egalitarian dynamic with therapist as facilitator and client as active participant

 

What Are Key Differences Between “Client” and “Patient”?

 

Aspect Client Patient
Service Context Counseling, coaching, psychological support Medical, psychiatric, clinical treatment
Power Dynamics Collaborative, egalitarian Clinician authority, directive
Focus Strengths, autonomy, growth Diagnosis, pathology, symptom reduction
Terminology Active participant, consumer, partner Recipient, subject, case
Perceived Stigma Lower medicalization stigma Higher illness-focused stigma

 

 

When Should You Use “Patient” vs. “Client”?

Use “Patient” When:

  • Licensed medical or psychiatric services are provided
  • Medical model and diagnosis-focused treatment apply
  • Referring to billing contexts requiring medical documentation
  • Interdisciplinary collaboration with medical professionals
  • Practice setting is hospital or integrated healthcare system

 

Use “Client” When:

  • Person-centered or counseling-focused services delivered
  • Emphasis on empowerment and self-directed change
  • Private practice, community mental health, coaching contexts
  • Therapeutic modality aligns with humanistic or systemic approaches
  • Professional standards recommend non-medical terminology

 

How Do Ethical Guidelines Influence Terminology Choice?

Professional organizations provide guidance on terminology based on scope of practice and practice setting.

Ethical Guidelines Summary:

  • American Psychological Association (APA):
    • Refers to individuals as clients in counseling and psychotherapy contexts
    • Use of “patient” appropriate when collaborating in medical settings
  • National Association of Social Workers (NASW):
    • Uses “client” to emphasize strengths-based, person-in-environment approach
    • Supports terminology aligning with profession’s values
  • American Psychiatric Association:
    • Uses “patient” to reflect medical model and psychiatric treatment context
    • Diagnostic and treatment planning framed in medical terminology
  • American Counseling Association (ACA):
    • Prefers “client” to honor autonomy and reduce power differentials
    • Ethical standards emphasize collaborative decision-making

 

What Are Clients’ and Patients’ Perspectives on Terminology?

Studies exploring recipient preferences reveal that terminology affects perceived respect, autonomy, and treatment engagement.

Client/Patient Surveys:

  • 70% of counseling recipients prefer “client” for non-medical therapy
  • 60% of psychiatric treatment recipients prefer “patient” for medical clarity
  • Preferences vary by treatment type, cultural background, and severity of condition
  • Terminology consistency across communications improves trust and clarity

 

Cultural and Individual Considerations:

  • Some cultures perceive “patient” as stigmatizing, others find it comforting
  • Severity of mental health condition may influence preference for medical terminology
  • Collaborative decision-making includes discussing terminology preferences

 

How Should Therapists Decide on Terminology?

A thoughtful decision-making process ensures terminology aligns with practice philosophy, ethical standards, and client preferences.

Terminology Decision Framework:

TERMINOLOGY SELECTION CHECKLIST:

Practice Philosophy and Model:

  • Humanistic/counseling model → Use "Client"
  • Medical/psychiatric model → Use "Patient"
  • Integrated care → Use context-specific terminology

 

Practice Setting and Regulations:

  • Private counseling practice → Client
  • Hospital/medical center → Patient
  • Insurance documentation → Patient
  • Licensing board expectations → Follow professional guidelines

 

Client Preferences:

  • Discuss terminology during informed consent
  • Note individual preference in clinical record
  • Use chosen term consistently across documentation
  • Revisit preferences if service context changes

 

Ethical and Cultural Considerations:

  • Respect cultural perspectives on terminology
  • Avoid stigmatizing language
  • Maintain consistent terminology for clarity
  • Document rationale for terminology choice

 

Technology Implementation:

  • Customize portal language to chosen terms
  • Update templates and forms accordingly
  • Train staff on consistent terminology use
  • Audit communications for alignment

 

How Does Terminology Affect Clinical Documentation and Communication?

Consistent use of “client” or “patient” enhances clarity, professionalism, and therapeutic alliance across all communication channels.

Documentation Impacts:

  • Intake forms, progress notes, treatment plans, and discharge summaries use consistent terminology
  • Billing and insurance claims reflect appropriate terminology for coding and compliance
  • Client portal messaging, appointment reminders, and educational materials align with chosen terminology
  • Interdisciplinary communication with medical professionals uses context-specific language

 

Client Communication Benefits:

  • Clear role definition improves expectations and engagement
  • Reduces confusion when switching between medical and counseling contexts
  • Strengthens therapeutic alliance by respecting client identity
  • Enhances informed consent through terminology discussion

 

Technology Tools for Consistent Terminology Implementation

Modern practice management systems can enforce consistent terminology across all client-facing and internal communications.

Practice Management Features:

  • Global terminology settings within EHR and client portals
  • Template libraries updated to reflect chosen terminology
  • Automated reminders and communications using standardized terms
  • Staff training modules on terminology usage and guideline compliance
  • Audit logs monitoring terminology consistency across records

S10.AI provides customizable terminology settings, ensuring “client” or “patient” usage remains consistent across clinical documentation, client portals, billing, and communication workflows.

 

Complete Terminology Decision Matrix

CLIENT vs PATIENT DECISION MATRIX:

 

Context Use "Client" Use "Patient"
Counseling/Psychotherapy ✔ Emphasis on autonomy  
Academic Research ✔ Participant terminology  
Medical/Psychiatric Setting   ✔ Diagnostic and treatment focus
Insurance/Billing   ✔ Medical necessity documentation
Telehealth Platforms ✔ Client HildeClient portals  
Hospital Collaboration   ✔ Medical record integration
Ethical Guidelines (APA) ✔ Counseling contexts ✔ Medical contexts
Client Preference ✔ Based on individual choice ✔ Based on individual choice

 

 

IMPLEMENTATION STEPS:

  • Determine primary practice context
  • Review ethical and professional guidelines
  • Survey clients on terminology preferences
  • Configure terminology settings in systems
  • Train staff and update templates
  • Monitor terminology usage for compliance

 

Best Practices for Terminology Excellence in Therapy

Terminology choice is a small but impactful aspect of therapeutic practice that influences professional image, therapeutic alliance, and clinical outcomes. Mental health professionals who carefully select and consistently use “client” or “patient” report improved treatment engagement, clearer communication, and stronger professional credibility.

Key success factors include reflective practice, ongoing client feedback, ethical guidelines adherence, cultural sensitivity, and technology integration for consistency. S10.AI supports practices by providing customizable terminology management features and ensuring cohesion across all practice communications and documentation.

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People also ask

How does choosing between "client" and "patient" impact the therapeutic alliance and power dynamics in my practice?

The choice between "client" and "patient" significantly shapes the therapeutic alliance by defining the nature of the relationship. Using the term "patient" aligns with the medical model, traditionally positioning the therapist as the expert who diagnoses and treats an illness. This can create a more hierarchical dynamic, which may be appropriate in certain medical or psychiatric settings. Conversely, the term "client" promotes a collaborative, empowering partnership where the individual is an active participant in their own care. This approach, often favored in counseling and humanistic therapies, can foster a stronger sense of autonomy and shared responsibility. To enhance your therapeutic relationships, consider discussing terminology preferences with the individuals you work with to ensure the language used aligns with their comfort level and your practice's values.

What are the practical considerations for using "patient" vs. "client" in documentation for insurance and billing?

When documenting for insurance and billing, practical considerations often dictate the use of "patient" over "client." Many insurance providers and healthcare systems adhere to the medical model, requiring the term "patient" for claims processing and official records. This is because "patient" is the standard term for an individual receiving medical or mental health services that are being billed to insurance. While you may use "client" in your internal notes and during sessions to foster a collaborative therapeutic environment, it is crucial to use "patient" in all formal documentation submitted for reimbursement to ensure compliance and avoid payment delays. Explore how adopting streamlined documentation tools can help manage these terminological distinctions efficiently, ensuring consistency for billing while maintaining a person-centered approach in your practice.

As a new therapist, how do I decide whether to use "client" or "patient" when building my practice brand?

As a new therapist, deciding between "client" or "patient" is a key step in defining your practice's brand and therapeutic philosophy. The term you choose communicates your approach to care. Using "patient" aligns your practice with a medical or clinical model, which may be advantageous if you work closely with psychiatrists or in medical settings. Opting for "client" signals a more collaborative, wellness-focused, and less stigmatizing approach, which can be appealing to individuals seeking a partnership in their personal growth. Reflect on your training, therapeutic orientation, and the type of relationship you want to cultivate. Polling your target demographic or asking individuals directly during initial consultations can also provide valuable insight. This decision will help you attract individuals who are the right fit for your authentic brand of therapy.

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